{"id":8380,"date":"2025-10-14T18:06:02","date_gmt":"2025-10-14T18:06:02","guid":{"rendered":"https:\/\/www.salescodeai.com\/blog\/plataforma-de-tecnologia-de-ventas-impulsada-por-ia\/"},"modified":"2025-12-19T10:18:00","modified_gmt":"2025-12-19T10:18:00","slug":"plataforma-de-tecnologia-de-ventas-impulsada-por-ia","status":"publish","type":"post","link":"https:\/\/salescode.ai\/es\/plataforma-de-tecnologia-de-ventas-impulsada-por-ia\/","title":{"rendered":"Plataforma de tecnolog\u00eda de ventas impulsada por IA"},"content":{"rendered":"\n

A medida que el paradigma tecnol\u00f3gico est\u00e1 cambiando de Mobile First a ‘AI First’, la mayor\u00eda de las empresas que lideran las mejores pr\u00e1cticas y la tecnolog\u00eda de la industria est\u00e1n actualizando sus plataformas Sales-Tech con los productos ‘Future Ready’.<\/p>\n\n

Perfetti Van Melle, uno de los mayores fabricantes y distribuidores mundiales de confiter\u00eda y chicles (Center Fresh, Alpenliebe, Mentos, Happydent, Chlor-mint) se ha asociado con Applicate.<\/p>\n\n

La plataforma integrada Sales-Tech de Applicate tiene aplicaciones de \u00faltima generaci\u00f3n listas para implementar para GT, MT, DMS, minoristas y distribuci\u00f3n rural.<\/p>\n\n

Applicate<\/a> ya est\u00e1 trabajando con muchas de las principales marcas mundiales e indias como Kellogg’s, Britannia, ITC, Whirlpool, Dulux, Grohe, American Standard, Essilor, Organic India, Peter England, Allen Solly, Van Heusen, Hero cycles, Relaxo, Arrow, U.S. Polo, Hanes y otras.<\/p>\n\n

ApplicateAI: Primera plataforma SFA impulsada por IA<\/h3>\n\n

A medida que el paradigma tecnol\u00f3gico se est\u00e1 redefiniendo con la IA, Applicate es la primera empresa en crear una plataforma SFA impulsada por IA.<\/p>\n\n

\n
La plataforma SFA impulsada por IA ‘ApplicateAI’<\/a> creada por Applicate realiza todas las tareas l\u00f3gicas y repetibles en Ventas, Marketing y soporte postventa con ‘AI Sales BOT’ y [brand] BOT.<\/em><\/strong><\/h5>\n\n\n\n
‘ApplicateAI’ est\u00e1 construido con la visi\u00f3n de crear una m\u00e1quina inteligente que reduzca las ineficiencias humanas en Ventas. Empoderar\u00eda a los equipos para aumentar su productividad y ventas de formas nunca antes pensadas. <\/em><\/strong><\/h5>\n<\/blockquote>\n\n

‘ApplicateAI’ da una dimensi\u00f3n completamente nueva a la Automatizaci\u00f3n de la fuerza de ventas<\/a>. Se centra en hacer que la automatizaci\u00f3n sea lo suficientemente inteligente como para impulsar los ingresos y aumentar las ventas en lugar de simplemente automatizar las transacciones. <\/p>\n\n

La mejor parte de ‘ApplicacteAI’ es que se puede integrar con cualquier base de datos o cualquier sistema de automatizaci\u00f3n de la fuerza de ventas existente utilizado por una empresa. Esto potenciar\u00eda su sistema de automatizaci\u00f3n existente con IA sin descartar su inversi\u00f3n realizada en automatizaci\u00f3n a lo largo de los a\u00f1os. <\/p>\n\n

El primer asistente de ventas de IA<\/h3>\n\n

Para capacitar al equipo de ventas con tecnolog\u00edas de \u00faltima generaci\u00f3n, Applicate ha creado el primer Asistente de ventas de IA<\/u><\/a>, y lo ha llamado ‘Sellina’.<\/p>\n\n

Impulsado por la Inteligencia Artificial, ‘Sellina’ puede asistir, supervisar y capacitar simult\u00e1neamente a miles de vendedores<\/strong> y socios de canal en toda la organizaci\u00f3n. Incluso puede tomar pedidos de clientes en ausencia de representantes de ventas. <\/p>\n\n

‘Sellina’ es un AI Sales BOT<\/a> que puede ayudar y supervisar simult\u00e1neamente a miles de personas en ventas seg\u00fan su funci\u00f3n para impulsar el negocio y la ejecuci\u00f3n del d\u00eda a d\u00eda. ‘Sellina’ puede impulsar entre un 5 y un 10% m\u00e1s de ventas, aumentar la disponibilidad de la l\u00ednea, mejorar significativamente la facturaci\u00f3n de nuevos productos e incluso tomar pedidos de los minoristas en ausencia de representantes de ventas. <\/p>\n\n

\u00bfC\u00f3mo funciona este asistente de ventas de IA?<\/h3>\n\n

Sin revelar demasiados detalles sobre el producto en esta etapa, puedo decir que es una m\u00e1quina inteligente y de autoaprendizaje, entrenada para hacer todas las tareas l\u00f3gicas y repetibles en ventas.<\/p>\n\n

Consume datos, informaci\u00f3n y contenido de sus datos existentes de Automatizaci\u00f3n de la fuerza de ventas, ERP, CRM o HRMS y los convierte en acciones, conocimientos y conversaciones.<\/p>\n\n

IA para ventas: \u00bffuturo o ahora?<\/strong><\/h3>\n\n

Bueno, si a\u00fan no est\u00e1 trabajando en el uso de la IA para sus desaf\u00edos comerciales, podr\u00eda quedarse atr\u00e1s en el futuro.<\/p>\n\n

La empresa de investigaci\u00f3n de TI l\u00edder en el mundo, Gartner, predice: para 2018, m\u00e1s de 3 millones de trabajadores en todo el mundo ser\u00e1n supervisados por un “Roboboss”. Curiosamente, Gartner tambi\u00e9n predice que “Para 2020, la persona promedio tendr\u00e1 m\u00e1s conversaciones con BOT que con su c\u00f3nyuge”. <\/p>\n\n

\n

Si su organizaci\u00f3n est\u00e1 utilizando alguna aplicaci\u00f3n de Automatizaci\u00f3n de la fuerza de ventas, debe potenciar su SFA con IA para impulsar un m\u00ednimo de 8 a 10% m\u00e1s de ventas. Puede hacer todas las tareas l\u00f3gicas y repetibles para impulsar sus ventas y ejecuci\u00f3n del d\u00eda a d\u00eda. <\/em><\/p>\n<\/blockquote>\n\n

Y si a\u00fan no est\u00e1 utilizando ninguna aplicaci\u00f3n de Automatizaci\u00f3n de la fuerza de ventas y est\u00e1 considerando una, no puede permitirse ignorar la primera plataforma Sales-Tech impulsada por IA ‘ApplicateAI’.<\/p>\n\n

Bienvenido al ‘Futuro de las ventas’. <\/strong><\/p>\n\n

Iron Man tiene a ‘JARVIS’<\/a> a su disposici\u00f3n para hacer todas las cosas m\u00e1gicas, convirti\u00e9ndolo en un S\u00faper H\u00e9roe. Puede tener el primer Asistente de ventas de IA del mundo ‘Sellina’ a su servicio para hacer de su equipo de ventas ‘S\u00faper H\u00e9roes de Ventas’. <\/p>\n","protected":false},"excerpt":{"rendered":"

A medida que el paradigma tecnol\u00f3gico est\u00e1 cambiando de Mobile First a ‘AI First’, la mayor\u00eda de las empresas que 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