Trusted by the world’s biggest brands















65+Global Brands
18+Countries
2M+Users
1B+Transactions
Founding Team
Investors

We Partnered with Applicate for our Key SFA project ‘Rural Sales Automation’. The project has already been successfully implemented. Now, We have started working on adding AI capabilities in our Sales Automation with Applicate’s AI Sales Assistant ‘Sellina’. The AI Sales Assistant ‘Sellina’ is unique in Tackling most of the inherent challenges related to driving sales and execution.
Basant Kr Chaturvedi
Associate Director - Information and Communication Technology Perfetti

A strong solution for Team Effectiveness and Productivity is a crying need in today’s cut-throat environment. Organizations are investing in Sales Force Automation, but this platform takes it to the next level. It demonstrates the transition from just automation to on-ground effectiveness in the most simple and elegant way. The ease of use and access makes it a must-have product for any ambitious Sales Organization.
Vishal Chaddha
Head Media Marketing - HT Media Ltd

When we saw ‘Store CONNECT’ for the first time, l was amazed to see that it addressed almost all the issue that we were struggling with. It appeared as if we made a wish list of improving our Store level Execution and someone made it happen without asking for it. Actually, the domain knowledge and expertise which Applicate brings to the table, differentiates them from any other company in this field.
Veenesh Priyadarshi
Associate Director - Modern Trade And Alternative Channels, India & South Asia

Applicate is the leading provider of sales automation solution with state of art technology. The product features and the technology roadmap which has been planned is significantly superior to any alternate product available in the market. Applicate is already using Artificial Intelligence in their solution, which can further enhance productivity of the sales team of Raymond.
Sudhanshu Pokhriyal
President Textiles -Raymond
Redefining CPG RTM
Salescode.ai is the world's first 'Intelligent RTM Platform' that Augments the intelligence of Sales Teams with AI, and seamlessly Connects Channel Partners.
Business Impact Delivered
3%Minimum Sales Uplift
18%Increase in Distribution
5%Reduction in Daily Sales Loss
35%Reduction in Cost-to-Serve
Future Ready Solutions



65k+Users
18+Countries

Impacts SKILL & WILL of every Sales Rep
With guaranteed Sales Up-lift and Focus/Premium Product Distribution Increase. Makes your current SFA Super Intelligent.- 1Intelligent TARGETHyper personalized Execution TASK for every store
[IMPACT: 3% to 5% Sales Up-lift] - 2Intelligent INCENTIVEFor every TASK to drive the right Action with instant gratification
[IMPACT: 2% to 5% Sales Up-lift] - 3Sales UP-LIFT [Guaranteed 5% - 18% sales up-lift]
for each store.

65k+Users
18+Countries

Impacts SKILL & WILL of every Sales Rep
With guaranteed Sales Up-lift and Focus/Premium Product Distribution Increase. Makes your current SFA Super Intelligent.- 1Intelligent TARGETHyper personalized Execution TASK for every store
[IMPACT: 3% to 5% Sales Up-lift] - 2Intelligent INCENTIVEFor every TASK to drive the right Action with instant gratification
[IMPACT: 2% to 5% Sales Up-lift] - 3Sales UP-LIFT [Guaranteed 5% - 18% sales up-lift]
for each store.

2M+Users
18+Countries

AI Powered eB2B platform for your Retailers and Wholesalers
With guaranteed Up-lift in Monthly Unique SKU, and Focus/Premium Product Distribution Increase.- 1Intelligent INTERFACEIntelligent search, Text and Voice based order with Multi-Channel Interface across WhatsApp, PWA and Mobile App.
- 2Intelligent Product BasketsML-based hyper-personalized, most relevant assortment to maximize profit.
- 3Intelligent Order PredictionOne-Click Order with ML-based prediction of ready order in every visit.
'Plug-In' Anything, 'Plug-Into' Anything
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