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What Coca-Cola's Chief Digital Officer Said About SalesCode.ai

Published: July 9, 2026·Updated: August 31, 2026
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What Coca-Cola's Chief Digital Officer Said About SalesCode.ai

SalesCode.ai was honored to welcome Ashley D'Souza, Chief Digital Officer at Hindustan Coca-Cola Beverages (HCCB), to the SalesCode.ai Experience Center to explore the future of AI-powered sales and Route-to-Market transformation.

The visit celebrated a successful partnership built around innovation, collaboration, and digital transformation.

Celebrating a Successful Partnership

Ashley D'Souza visited the SalesCode.ai Experience Center to experience how AI is transforming enterprise sales. The session highlighted the success of Coke Buddy, the AI-powered eB2B platform built in partnership with HCCB. The visit also marked the milestone of 200K+ Coke Buddy users, reflecting strong adoption and the impact of digital innovation.

A Moment of Appreciation

During the visit, Ashley interacted with the SalesCode.ai team and appreciated the work behind the platform. His recognition was a proud moment for everyone involved in building and scaling Coke Buddy. This milestone reflects the shared commitment of both teams to creating smarter and more connected sales experiences.

Driving the Future of Sales

Together, SalesCode.ai and Hindustan Coca-Cola Beverages continue to redefine sales through AI-powered eB2B, Sales Force Automation (SFA), and Route-to-Market (RTM) innovation. By combining Artificial Intelligence with customer-first thinking, we're helping build future-ready sales organizations.

Looking Ahead

We thank Ashley D'Souza and the HCCB team for their continued trust and partnership. Together, we remain committed to building AI-powered solutions that transform enterprise sales and create lasting business impact.

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