SalesCode Presents Global Excellence Award for NextGen Sales to Coca-Cola HCCB Team
Hindustan Coca-Cola Beverages, led by Juan Pablo Rodriguez Trovato has created a global benchmark for NextGen Sales with its eB2B #CokeBuddy!!
SalesCode.ai takes the opportunity to celebrate and honour this industry-defining and path-breaking innovation executed at scale, by awarding “Global Excellence Award for NextGen Sales” to HCCB.
When most of the CPG companies have tried and failed in scaling #eB2B, HCCB with #CokeBuddy has not only scaled but has created a global benchmark that is superlative to any eB2B implementation in the world.
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Fastest-ever deployment of eB2B in the world – scoping to implementation in 90 days
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Fastest scale-up in the world – 500K+ Users in less than 12 months
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Best Adoption with the highest % MAU (Monthly Active Users)
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Highest % of the business contribution from eB2B
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Highest % of self-order from eB2B
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Highest business impact with key metrics (average order Value increase, lines per order increase, focus product distribution increase)
The extraordinary success of HCCB has created a global playbook of NextGen Sales with eB2B implementation at scale.
As a pioneer of eB2B and NextGen Sales with AI, we at SalesCode.ai study future-defining innovations in CPG sales across the world, and understand why companies fail and succeed in these innovations.
Across the board, we’ve observed that the singular determining factor in success or failure is the CEO’s vision and focus in spearheading future-defining transformations. This, in turn, fosters a winning team and a culture of innovation and transformation – or conversely, its absence.
“Juan Pablo Rodriguez Trovato‘s extraordinary vision and focus have been instrumental in shaping NextGen Sales with eB2B. The exceptional leadership and execution of the Sales, IT, and Digital teams have brought this vision to life with remarkable success”.
We would like to thank the CEO of HCCB Juan Pablo Rodriguez Trovato and Sanket Ray, President – Coca-Cola India and SWA, for making us a part of their vision with a future-defining partnership with SalesCode.ai.
Heartfelt congratulations to the leadership team for their remarkable achievement in creating and executing #CokeBuddy at an unprecedented scale and speed, setting new global benchmarks for excellence.
Ashley DSouza Sunil Lobo Ambuj Singh Yoginder Grewal Rakshith Sharma Vijay Prabhala Latesh Gyanchandani
About SalesCode CXO Conclave: We are proud to share that the SalesCode CXO Conclave brought together 150+ Industry leaders and experts, making it the biggest congregation of CEOs, CXOs and Sales and IT leaders from the Consumer Goods Industry.
Also, we’re excited to share with you the highlights video and album:
- SalesCode CXO Conclave VideoTrailer, capturing the highlights of the day.
- Photo Album here.
Founded in 2014, SalesCode.ai is the world’s first intelligent RTM platform for CPG sales.
SalesCode’s Mission–
To reinvent every sales and RTM process and automation, invented in the last 30 years, with AI and eB2B, for guaranteed sales uplift!!
SalesCode’s Scale–
We work with 65+ top CPG brands, including industry leaders like Coca-Cola, ITC Limited, Mondelez International, MARS, Perfetti Van Melle, P&G, PepsiCo, Johnson & Johnson, and numerous others. Our user base spans 2M+ users across 18+ countries, and we’ve successfully facilitated over 1 billion transactions on our platforms. Welcome to SalesCode.ai!
Learn more about our offerings:
1) Homepage
2) AI for SFA
4) For more updates follow us on LinkedIn
Comprehensive 4-5 hours Workshop on the “New Role of People in Sales with Al and Digital RTM”. Topics covered:
- Al and eB2B Case Studies
- Best Practices, Insights, and our learnings while working with top global CPG companies
- Overview of next generation technologies in Sales & RTM
