The World’s First AI-Native Sales Platform for CPG
SalesCode.ai is an AI-native route-to-market platform for CPG and FMCG companies, founded and led by experts in sales, enterprise technology, and artificial intelligence.
Our team has worked at these CPG and tech companies
Salescode.ai Vision
All the Sales and RTM Processes and Automation invented in the last 30 years, will be reinvented in the next 3 years with AI !!
Meet The Founders of SalesCode.ai
Ranjeet Kumar spent 27 years in CPG sales, most recently at Coca-Cola HCCB. Madhusudan Atmakuri built enterprise technology at Avaya. Together they founded SalesCode.ai in 2014.
Ranjeet Kumar
CEO & Co-founder
Madhusudan Atmakuri
CTO & Co-founder
Backed by Investors with Proven
Sales Leadership
Backed by experienced operators and investors who have built, scaled and led successful technology and sales businesses.
Amit Gupta
Fund Manager at Penbrook Capital Advisor
Akshay Mishra
Software Engineer, Dell EMC
Deb Deep Sengupta
CRO, Cloud4C Services
Sandeep Singhal
Advisor and Investor
Javed Tapia
Chairman, Clover Infotech
Manish Singhai
COO – Peter England and Head E-Commerce
Ramakant Khandelwal
Chief Product Officer, Creditas Solution
Rishi Vasudev
Co-Founder G.O.A.T Brand Labs
S Giri Sunder
COO, Sunlight Resources Ltd
Sameer Suhail
CEO Bharat Pe, Former President RPSG
Amit Gupta
Fund Manager at Penbrook Capital Advisor
Akshay Mishra
Software Engineer, Dell EMC
Deb Deep Sengupta
CRO, Cloud4C Services
The Teambehind SalesCode.ai
A tight team of builders and operators shipping the technology that moves product off shelves every day
Core Tech Team
Jinu
Technical Architect
Jagdeesh
Tech Lead
Dr. Rakesh Singh
Tech Lead
Samrat Chowdhary
Module Lead
Dhaneesh T.B
Co-Founder & Technology Head
Snehadeep Vikram
Co-Founder & Technology Head
Rajeev Ranjan
Technical Delivery Manager
Kunal Bathla
Technical Delivery Manager
Jinu
Technical Architect
Jagdeesh
Tech Lead
Dr. Rakesh Singh
Tech Lead
Core Business Team
Poonam Sapra
Director – Projects & Product
Harleen Kaur
Sr. Project Manager
Neha Chaabra
Associate Project Manager
Ankur Arora
Director – Global Sales
Neha Kothari
Senior Human Resources Manager
Aayush Singh
Global Accounts & Growth Manager
Kartik Arora
HR Lead
Mayur Gera
Director – Marketing & Strategy
Vivek Prakash Gupta
Chief of Sales Impact Team
Poonam Sapra
Director – Projects & Product
Harleen Kaur
Sr. Project Manager
Neha Chaabra
Associate Project Manager
10+ Years of Reimagining CPG Sales
From launching our 1st field sales application in 2014 to building AI sales agents, SalesCode.ai has continuously transformed how CPG companies plan, execute and grow across every route to market.
2014
SFA
Sales force automation, where it all began
Retailer App
First eB2B for Indian FMCG distribution
2015
2017
AI for SFA
First ML-driven sales recommendations
NextGen SFA
Fully AI-driven workflow
2019
2024
NextGen DMS
Fully AI-driven distributor workflows
Agentic AI for Sales
World's First AI Sales Agent
2025
Questions about SalesCode.ai
SalesCode.ai is an AI-native route-to-market platform built for CPG and FMCG companies. It helps brands improve sales planning, field execution, distribution, retailer engagement, and sales growth through artificial intelligence, automation, SFA, DMS, eB2B, image recognition, and AI sales agents.
Yes. SalesCode.ai positions its AI-native sales and route-to-market solutions around guaranteed business impact, including a minimum 3% sales uplift for CPG companies. The exact commitment may vary by product, deployment scope, agreed KPIs, and customer contract.
SalesCode.ai was founded in 2014 to transform CPG sales and route-to-market processes using artificial intelligence, automation, and eB2B technology.
Yes. SalesCode.ai works with leading CPG, FMCG, consumer health, food & beverage, personal care, and consumer durables companies, including The Coca-Cola Company, ITC, Perfetti Van Melle, Danone, Mars, Godrej Consumer Products, Emami, Zydus Wellness, Havells, Heritage Foods, CavinKare, Kapiva, Pladis, Johnson & Johnson, Apollo Tyres, ThaiNamthip, Aujan Coca-Cola Beverages Company, National Coca-Cola Bottling Company, Al Safi Danone, and Haadthip.
AI native Route-To-Market, with a guaranteed uplift.
3% minimum uplift, contractually guaranteed, with a 110% refund clause if unmet.
AI Native Products
Sales Teams
Image Recognition
Connectors
The AI-native route-to-market platform for CPG & FMCG enterprises — delivering a contractually guaranteed sales uplift, backed by IEEE peer-reviewed ML.
1800 212 8898
Mon–Fri · 10:00–19:00 IST
business@salescode.ai
Talk to our team
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